Shifali Singla

CX Speaker 2026

VP-Product & SCM, Lacoste

Shifali Singla is Vice President – Product and Supply Chain Management at Sports and Leisure Apparel Limited, the exclusive licensee of Lacoste in India. With over 13 years of association with the brand, she has played a key role in driving Lacoste’s growth in the Indian market, leading product strategy and end-to-end supply chain operations.

With 21 years of corporate experience, Shifali brings strong expertise across Buying and Merchandising, Retail Planning, Visual Merchandising, and Supply Chain Management, enabling effective alignment between product, operations, and consumer demand. She is an alumna of the National Institute of Fashion Technology (NIFT), Gandhinagar, where she completed her postgraduation in Garment Manufacturing Technology. A strong advocate of continuous learning, she actively seeks new insights and perspectives.

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