Noor Malhotra is a seasoned retail professional with over 18 years of experience in the fashion and lifestyle industry. He has worked with leading national and international brands including United Colors of Benetton, French Connection, Pepe Jeans India, and the House of Anita Dongre (AND & Global Desi), where he consistently demonstrated operational excellence and strong leadership. Building on his deep understanding of the retail ecosystem, Noor transitioned into entrepreneurship and has successfully operated as a franchisee partner for the past six years. His portfolio includes associations with Aditya Birla Fashion and Retail, Arvind Lifestyle Brands Limited, Being Human, and Mufti. With a strong blend of retail expertise, strategic insight, and entrepreneurial acumen, Noor brings a results-driven and market-focused perspective to every venture he undertakes.