Anna K Johansson is a sought-after keynote speaker and recognised thought leader in retail, consumer trends and brand strategy. With 25 years of experience, she advises brands and organisations navigating change, translating insights on evolving consumer behaviour into stronger brands and business models. Based in Sweden, she works across Europe and international markets and currently leads one of Sweden’s largest and most complex development projects, bringing unique expertise at the intersection of retail, real estate and urban commerce. She also brings inspiration from Asian retail innovation, closely following trends and concepts and shares perspectives in podcasts and on stage, helping decision makers to rethink growth in a rapidly transforming retail landscape.