Arushi Sharma is a seasoned marketing professional with over 12 years of experience across luxury retail, fashion, and lifestyle brands. Currently leading marketing for Devo, a premium occasion wear brand by Siyaram’s, she is focused on building a retail-first, occasion-led men’s wear brand rooted in modern Indian elegance, heritage, and craftsmanship.

At Devo, Arushi drives integrated marketing initiatives spanning brand building, retail and digital marketing, social media, consumer engagement, events, and on-ground activations, with a strong emphasis on enhancing the in-store experience. Known for her expertise in 360° campaigns, wedding and festive-led marketing, influencer collaborations, and BTL innovations, she brings a hands-on, execution-driven approach to growth. Her work consistently blends strategic storytelling with strong retail insight to drive footfall, engagement, and brand relevance in the premium menswear space.