Amitabh Suri is an entrepreneurial and results-driven business leader with over 24 years of experience in the apparel and lifestyle industry. Known for driving sustained revenue growth and bottom-line improvement, he has led large-scale transformations, operational efficiencies, and strategic brand repositioning across diverse markets. He spent 18 years with Indian Terrain as part of the Executive Leadership Team, playing a pivotal role in scaling the brand from a start-up to a publicly listed company and transforming it into a premium sportswear lifestyle brand. Amitabh has also served as CEO of Iconic at Landmark Group, Dubai, where he repositioned the fast-fashion brand into an omni-channel retailer across the Middle East. At Shoppers Stop, he led Exclusive Brands and Private Labels, launching multiple successful domestic and international brands. Currently, he is the Chief Executive Officer of U.S. Polo Assn. India, the country’s largest casualwear brand, overseeing a diversified lifestyle portfolio across categories.