Sushil Raturi / Chair Professor -Tata Trent FMS Retail Chair

Dr. Sushil Raturi, Professor with Department of Fashion Management Studies (FMS), NIFT Mumbai, India has been associated with NIFT since past 20 years. Dr. Raturi specializes in Fashion Branding and Fashion Retailing with Business Incubation, Brand Strategy and Experiential Marketing as interest area.
He has written around 15 Research papers in National and International Journals in his area of expertise. A Management graduate and Doctorate in Management, Dr. Raturi has authored two Books Titled” Business Model for National Brands and Private labels” and Experiential Marketing.
Dr. Raturi is also Chair Professor of Tata Trent –FMS Retail Chair and as part of Chair is conducting advanced Research in the area of Customer Experience Management.
He is a visiting faculty at IOWA State University in the area of Experiential Marketing.
Dr. Raturi, as part of Skill development initiative of NIFT has conducted workshops for various groups ranging from rural unemployed youth to homemakers to professionals.